One fixed price. Your whole stock. No price per listing.
On the big portals you pay DKK 599–1,299 per car every 90 days — plus extra per click. On BilPorten you pay for a place in the market, not for every car you put up for sale.
30 days free · No card required to sign up · Then a 6-month agreement
Start
For the smaller dealer with a steady stock.
- Your own dealer page with logo and banner
- Unlimited views and enquiries
- Enquiries with part-exchange and full car details
- Price-drop badge and price history
- Load your whole stock from your own system
- E-mail support
Plus
For the dealer who wants to sell more and spend less time.
- Everything in Start
- 10 users, each with their own login
- 4 featured listings per month
- Inventory sync via API or CSV
- Priority support the same business day
Pro
For the large dealership with several branches.
- Everything in Plus
- 25 users and multiple locations
- 15 featured listings per month
- Export enquiries to your CRM
- Fast kontaktperson
Unlimited
No ceiling. The whole stock, all users, full API access.
- Everything in Pro
- No cap on your stock
- Unlimited users
- 30 featured listings per month
- Full API access
- Phone support straight to us
These are BilPorten's 2026 prices, excluding VAT. The introductory price is fixed for your whole agreement period. If we change the price for the next period, you are told at least 30 days in advance — and you can say no and cancel.
What is included in each plan?
| Feature | Start | Plus | Pro | Unlimited |
|---|---|---|---|---|
| Cars in stock | 15 | 45 | 80 | Unlimited |
| Fixed monthly price — no price per car | ||||
| Listings never expire | ||||
| Your own dealer page (logo, banner, opening hours) | ||||
| Load your whole stock from your own system | ||||
| Enquiries and part-exchanges in your inbox | ||||
| Price history and price-drop badge | ||||
| Statistics per car | Basic | Extended | Extended | Extended |
| Featured listings (top placement) | Add-on DKK 149 / 48 hrs | 4 per month included | 15 per month included | 30 per month included |
| Users with their own login | 3 | 10 | 25 | Unlimited |
| Logo on the listing card in search results | – | |||
| Inventory sync via API or CSV | – | |||
| Multiple locations | – | – | ||
| Export enquiries to your CRM | – | – | ||
| Full API access | – | – | – | |
| Support | Same day | Dedicated contact | Phone straight through to us | |
| Binding | 6 mdr. | 6 mdr. | 6 mdr. | 6 mdr. |
| A group with several companies | – | – | – | From DKK 8.500/month |
Run the numbers yourself
Bilbasen moves to per-listing pricing from 6 January 2026. Put in your own numbers and see what it means.
What do you pay today?
Drag the slider and see the difference over a month.
Corresponds to about 60 cars in stock, with listings running for 90 days.
Bilbasen Discount + Bilinfo Start
20 × 599 kr. per listing
11.980 kr./md.
Bilbasen Standard + Bilinfo Basis
20 × 799 kr. per listing + 589 kr. subscription
16.569 kr./md.
BilPorten Pro
Fixed price · up to 80 cars · listings never expire
2.495 kr./md.
The competitors' figures are their own published list prices (bilinfo.dk/priser and bilinfo.dk/nyprismodel, fetched September 2026). All amounts exclude VAT. We calculate in our own disfavour: new listings only, no re-listing after 90 days, no set-up fee (1.100 kr. at Bilinfo Basis) and no pay-per-click add-on (1,99 kr. per click). Always check current prices with the provider.
Your own dealer page
Banner, logo, opening hours, description and all your cars in one place — at your own address on bilporten.dk/forhandler/your-name.
Statistics that mean something
See views, favourites and enquiries per car, so you know what works.
Your stock updates itself
Send your stock from your DMS through our API — new cars online automatically, sold cars gone.
Verified badge
We check your company number, and buyers see a green verified shield on all your listings.
Do you have an inventory system?
We connect your DMS to BilPorten so you never type a car in twice. Read the API documentation or let us do it for you.
Book a walkthrough — or let us import your stock
Tell us how many cars you have and where they live today (Bilbasen, Biltorvet, your DMS or a spreadsheet). We set you up — usually the same day — and you pay nothing until the trial ends.
- Free import of your whole stock (CSV, Excel or API)
- Dealer page with logo and banner ready from day one
- No commitment — cancel any time